Keeping your email database up-to-date with is this email valid will help you improve engagement and avoid costly blocklists.

Verify your list regularly to ensure all of your emails are delivered.

Your email list is a valuable asset for your business, and can be used to generate revenue. But over time, it can become choked with dead weight – unresponsive, invalid, or stale emails that can lead to high bounce rates and damage your sender reputation.

Fortunately, it is easy to prevent this from happening. All you need is a few tools and some knowledge about what to look for.

The first step is to use an email verification tool. These are designed to identify good and bad email addresses before you send out a campaign.

How to Check the Validity of an Email Address

These tools allow you to upload your email list and quickly find out if each address is valid. They also provide a CSV report that labels undeliverable and risky emails.

There are many different types of email validation tools, and some are designed to work best with certain lists. Some are simple standalone tools that don’t require a subscription, while others offer an API integration that lets you verify emails as they’re entered into your sign-up forms.

In addition to identifying spam traps, these tools can also check for phishing and fraud attempts. These tools can help you protect your company from cyberattacks by preventing potential customers from signing up for your email marketing campaigns and receiving spammy messages.